Sweet ice cream success
ϳԹ alumni bring creative thought to careers in every industry. For Ben Van Leeuwen ’07, Susan Law Dake ’71 and Seth McEachron ’04, creative business strides are measured, in part, by pints, scoops and flavors.
Ben Van Leeuwen ’07
Van Leeuwen Artisan Ice Cream
In 2008, Van Leeuwen Artisan Ice Cream was launched out of a buttery yellow truck on the streets of New York City. Today, thanks to the company’s first round of venture-capital financing, you’ll see the Van Leeuwen name in nearly every state, including in Whole Foods and other grocers as well as 22 scoop shops in New York, New Jersey and Los Angeles.
Initially Ben Van Leeuwen ’07 and his colleagues were ice cream purists, making only elegant, simple flavors like Honeycomb and Earl Grey Tea. A few years in, they realized customers were clamoring for chunks of cakes and cookies. No matter the flavor, every scoop — even if it’s vegan — is done “the Van Leeuwen way … in-house with the best possible ingredients,” says Van Leeuwen.
Susan Law Dake ’71
Stewart’s Shops
“You’re a true Saratogian after you’ve made your first Stewart’s run.” That’s what a current student wrote in a recent Life at ϳԹ story.
In addition to the 55 Stewart’s Shops in and around ϳԹ, there are nearly 300 throughout upstate New York. The one-stop-shop is a regional icon that can transform based on your needs — one day it’s a diner or pizza place, others it’s gas station or café. For many customers, it’s a destination ice cream parlor.
While the award-winning flavors — more than 60 in all — are enough reason to visit, many are drawn in by the welcoming atmosphere cultivated by the philanthropic efforts of the Stewart’s Foundation, overseen by Susan Law Dake ’71.
When she’s not out and about making the community a better place, you might catch this alumna enjoying an ice cream cone. “It’s my favorite product, of course,” she says. “I love chocolate peanut butter cup, but also mint cookie crumble!”
Seth McEachron ’04
Battenkill Valley Creamery
If you’ve been to any of the more than 1,000 high-end coffee shops and restaurants in and around New York City, you might be familiar with Battenkill Valley Creamery. The popular bottled milk and half-and-half comes from an Upstate New York farm not too far from ϳԹ that’s co-owned by Seth McEachron ’04.
Among the farm’s many accolades is being twice rated No. 1 Highest Quality Milk in the state by Cornell University’s Department of Food. But here’s a (well known) secret: take award-winning milk, add a zest of creativity and you get some extra tasty ice cream.
“Business in general is survival of the fittest,” says Seth McEachron ’04 co-owner of Battenkill Valley Creamery. “You’ve got to be creative — come up with different ways of doing something, or a new product, or try to figure out how to make your product differentiated.”
And that’s exactly what McEachron did when Battenkill opened its ice cream parlor at its Creamery Store in Salem, New York, and began selling ice cream wholesale to regional grocers, shops and restaurants.